When you sign up for the BlizzardMetrics Z-Tracker™, we grab your Google Analytics data via their secure API and compare it to other Z-Tracker™ users who also have Google analytics. We also use other public APIs like Google PageSpeed Insights, Moz and Facebook.
Your Privacy is Protected: when we add your data to the “benchmark” dataset, your name and URLs are not included. No other users know who you are, what your website address is, or that you even participate… they just see an average. We do ask you to classify your website by category and geography so you can create more meaningful datasets and comparisons. We also ask for your Facebook and Twitter handle so we can add these stats to your data.
** To see Benchmarking data, you must share your Google Analytics data “Anonymously with BlizzardMetrics and others.” Once you do this, your data is included in benchmarks. The data you share (including information about the account from which it is shared) is anonymous.
We have dozens of organic search results for you to investigate. Here are two obvious ones:
How is your site doing on Mobile??
Is you site fast? What is “fast” ?
Do you have good referral traffic? Good is a relevant term isn’t it?
Z-Tracker™ lets you design your own Benchmark Groups:
Let your data tell a more meaningful story through benchmarking.